Description
Building a great mobile game is only half the battle—turning it into a sustainable business is the other. This course teaches developers, designers, and product managers how to monetize mobile games strategically and ethically. You’ll begin by exploring key monetization models: premium, freemium, ad-supported, and hybrid approaches. Learn how to align your game design with revenue goals without compromising player experience. Deep dives into in-app purchases (IAP), rewarded ads, and subscription models will help you understand how to encourage spending and engagement. The course also focuses on user acquisition, onboarding funnels, and retention tactics—crucial for maintaining an active player base. You’ll learn how to use analytics tools to track metrics like ARPU, LTV, DAU/MAU, churn, and conversion rates. Modules on A/B testing, store optimization (ASO), localization, and ad network integration will help you refine monetization strategies based on real data. Case studies of top-earning mobile games provide insight into what works in today’s market. By the end, you’ll be equipped with both the business acumen and the practical tactics needed to turn your game into a scalable revenue-generating product.
Chioma –
After finishing the course, I added in-app rewards to my game and started earning! The strategy part was awesome—it made me feel like a real game studio.
Rashida –
I created a simple game for fun, but this course taught me how to turn it into a real business. The lessons on ads and in-game purchases were super easy to follow!
Ganiyu –
My 12-year-old loved this course! It taught her how games make money without making it boring. She’s now planning her second game—and talking ROI!
Ndubuisi –
This course is a must for any kids’ game design program. It’s fun, age-appropriate, and introduces business thinking in a way kids actually understand.
Taiwo –
I liked how the course used real examples from games I actually play. It showed how developers earn money and how I can do the same with my ideas.